Demonstrators and Product Promoters
Demonstrate merchandise and answer questions for the purpose of creating public interest in buying the product. May sell demonstrated merchandise.
- O*NET-SOC code
41-9011.00 - Preparation Job Zone 1-2: Very Little to Some Preparation Needed
Wages
Median annual wage, U.S.$39,320
Employment, U.S.64,520
Median hourly wage$18.91
| 10th | 25th | Median | 75th | 90th |
|---|---|---|---|---|
| $31,200 | $35,160 | $39,320 | $53,640 | $63,850 |
By state (48)
| State | Employment | Median annual | Location quotient |
|---|---|---|---|
| Alabama | $28,630 | ||
| Arizona | 3,130 | $39,780 | 2.33 |
| Arkansas | 180 | $33,640 | 0.33 |
| California | 18,140 | $46,220 | 2.40 |
| Colorado | 1,150 | $37,750 | 0.96 |
| Connecticut | 490 | $36,890 | 0.69 |
| Delaware | $31,200 | ||
| District of Columbia | 150 | $39,750 | 0.52 |
| Florida | 3,160 | $31,300 | 0.77 |
| Georgia | 560 | $32,180 | 0.28 |
| Hawaii | 280 | $38,490 | 1.09 |
| Idaho | 330 | $31,370 | 0.92 |
| Illinois | 2,890 | $36,550 | 1.14 |
| Indiana | 530 | $47,630 | 0.40 |
| Iowa | 280 | $37,050 | 0.44 |
| Kansas | 380 | $33,770 | 0.64 |
| Kentucky | 480 | $42,910 | 0.58 |
| Louisiana | $29,680 | ||
| Maine | 190 | $35,880 | 0.71 |
| Maryland | 170 | $38,900 | 0.15 |
| Massachusetts | 1,000 | $47,590 | 0.66 |
| Michigan | 1,360 | $50,290 | 0.74 |
| Minnesota | 1,400 | $34,180 | 1.15 |
| Mississippi | 160 | $28,470 | 0.32 |
| Missouri | 610 | $37,740 | 0.50 |
| Montana | 100 | $33,070 | 0.46 |
| Nebraska | 200 | $32,180 | 0.48 |
| Nevada | 1,200 | $45,030 | 1.87 |
| New Hampshire | 60 | $38,510 | 0.23 |
| New Jersey | 1,550 | $36,420 | 0.87 |
| New Mexico | 560 | $29,110 | 1.55 |
| New York | 4,510 | $49,150 | 1.12 |
| North Carolina | $36,650 | ||
| North Dakota | $32,180 | ||
| Ohio | 710 | $34,610 | 0.31 |
| Oklahoma | 470 | $45,760 | 0.66 |
| Oregon | 1,700 | $38,430 | 2.08 |
| Pennsylvania | 720 | $36,910 | 0.29 |
| Rhode Island | 50 | $47,600 | 0.22 |
| South Carolina | 190 | $38,590 | 0.20 |
| South Dakota | 70 | $29,560 | 0.34 |
| Tennessee | 430 | $35,070 | 0.31 |
| Texas | 4,930 | $38,780 | 0.84 |
| Utah | 800 | $38,280 | 1.11 |
| Vermont | 150 | $37,040 | 1.22 |
| Virginia | 1,870 | $41,600 | 1.10 |
| Washington | 4,020 | $38,670 | 2.73 |
| Wisconsin | 220 | $38,220 | 0.18 |
Similar occupations
Similarity is our measure: the cosine of importance x level over all 120 O*NET skills, knowledge areas and abilities. It is not an O*NET finding. More.
Circles are the 20 most similar occupations, coloured by Job Zone. Lines join pairs where one is among the other's 10 most similar; darker lines are pairs O*NET also lists as related. Drag a circle to move it out of the way; select one to open it.
| # | Occupation | Job Zone | Similarity |
|---|---|---|---|
| 1 | Ushers, Lobby Attendants, and Ticket Takers | 1-2 | 0.957 |
| 2 | Retail Salespersons | 1-2 | 0.956 |
| 3 | Hosts and Hostesses, Restaurant, Lounge, and Coffee Shop | 1-2 | 0.955 |
| 4 | Childcare Workers | 1-2 | 0.949 |
| 5 | Bartenders | 1-2 | 0.946 |
| 6 | Counter and Rental Clerks | 1-2 | 0.944 |
| 7 | Waiters and Waitresses | 1-2 | 0.943 |
| 8 | Travel Guides | 1-2 | 0.941 |
| 9 | Hotel, Motel, and Resort Desk Clerks | 1-2 | 0.939 |
| 10 | Amusement and Recreation Attendants | 1-2 | 0.939 |
One skill away
Among the 50 occupations most similar to Demonstrators and Product Promoters, those at the same Job Zone or lower, where exactly one skill rated at least 3 in importance needs a level more than 0.75 points higher (on O*NET's 0-7 level scale). Our definition. Change the thresholds.
| Occupation | Skill to build | Level gap | Similarity |
|---|---|---|---|
| Travel Guides | Service Orientation | 0.76 | 0.941 |
| Tellers | Mathematics | 0.87 | 0.933 |
| Gambling and Sports Book Writers and Runners | Mathematics | 0.87 | 0.927 |
| Concierges | Service Orientation | 0.88 | 0.925 |
Software to learn next
Software used by at least 3 of the 20 occupations most similar to Demonstrators and Product Promoters, excluding software Demonstrators and Product Promoters already lists and any you named. Ranked by how many of them use it, weighted by how much more common it is among them than across all occupations (lift). Our ranking.
| Software | Similar jobs using it | Lift |
|---|---|---|
| The General Store | 5 of 20 | 38.5x |
| 12 of 20 | 4.1x | |
| Intuit QuickBooks Point of Sale | 4 of 20 | 30.8x |
| Handheld computer device software | 4 of 20 | 16.8x |
| Compris software | 3 of 20 | 34.6x |
| MICROS Systems HSI Profits Series | 3 of 20 | 34.6x |
| NCR Advanced Checkout Solution | 3 of 20 | 34.6x |
| NCR NeighborhoodPOS | 3 of 20 | 34.6x |
| Plexis Software Plexis POS | 3 of 20 | 19.8x |
| 5 of 20 | 4.4x |
Skills
From O*NET data. Importance is rated 1 to 5 and level 0 to 7.
| Skill | Type | Importance | Level |
|---|---|---|---|
| Speaking | Essential skill | 3.88 | 3.88 |
| Active Listening | Essential skill | 3.88 | 3.62 |
| Persuasion | Transferable skill | 3.50 | 3.88 |
| Reading Comprehension | Essential skill | 3.25 | 3.25 |
| Service Orientation | Transferable skill | 3.25 | 3.12 |
| Coordination | Transferable skill | 3.00 | 3.25 |
| Social Perceptiveness | Transferable skill | 3.00 | 3.25 |
| Monitoring | Essential skill | 3.00 | 3.12 |
| Critical Thinking | Essential skill | 3.00 | 3.00 |
| Writing | Essential skill | 3.00 | 3.00 |
| Time Management | Transferable skill | 3.00 | 2.88 |
| Judgment and Decision Making | Transferable skill | 3.00 | 2.62 |
| Complex Problem Solving | Transferable skill | 3.00 | 2.38 |
| Active Learning | Essential skill | 2.88 | 3.00 |
| Learning Strategies | Essential skill | 2.75 | 2.75 |
| Instructing | Transferable skill | 2.38 | 3.00 |
| Negotiation | Transferable skill | 2.38 | 2.88 |
| Management of Personnel Resources | Transferable skill | 2.38 | 2.38 |
| Systems Evaluation | Transferable skill | 2.25 | 2.12 |
| Operations Monitoring | Transferable skill | 2.12 | 2.00 |
| Systems Analysis | Transferable skill | 2.12 | 2.00 |
| Mathematics | Essential skill | 2.12 | 1.88 |
| Quality Control Analysis | Transferable skill | 2.12 | 1.88 |
| Operations Analysis | Transferable skill | 2.00 | 2.00 |
| Troubleshooting | Transferable skill | 2.00 | 1.62 |
| Technology Design | Transferable skill | 1.88 | 0.88 |
| Operation and Control | Transferable skill | 1.75 | 0.88 |
| Management of Material Resources | Transferable skill | 1.62 | 0.88 |
| Management of Financial Resources | Transferable skill | 1.62 | 0.62 |
| Programming | Transferable skill | 1.12 | not rated |
| Equipment Maintenance | Transferable skill | 1.00 | not rated |
| Equipment Selection | Transferable skill | 1.00 | not rated |
| Installation | Transferable skill | 1.00 | not rated |
| Repairing | Transferable skill | 1.00 | not rated |
| Science | Essential skill | 1.00 | not rated |
Knowledge (33) and abilities (52)
| Name | Importance | Level |
|---|---|---|
| Customer and Personal Service | 4.02 | 4.09 |
| English Language | 3.70 | 3.69 |
| Sales and Marketing | 3.70 | 3.67 |
| Food Production | 3.29 | 3.27 |
| Public Safety and Security | 3.00 | 2.83 |
| Psychology | 2.54 | 2.59 |
| Administrative | 2.50 | 2.61 |
| Communications and Media | 2.45 | 2.73 |
| Computers and Electronics | 2.44 | 2.83 |
| Education and Training | 2.29 | 2.50 |
| Administration and Management | 2.27 | 2.43 |
| Mathematics | 2.13 | 2.43 |
| Telecommunications | 2.12 | 0.98 |
| Sociology and Anthropology | 2.06 | 1.94 |
| Transportation | 2.06 | 1.91 |
| Personnel and Human Resources | 1.95 | 1.73 |
| Production and Processing | 1.73 | 1.74 |
| Design | 1.63 | not rated |
| Economics and Accounting | 1.61 | 0.87 |
| Law and Government | 1.51 | not rated |
| Mechanical | 1.50 | not rated |
| Chemistry | 1.50 | 0.88 |
| Foreign Language | 1.50 | 0.63 |
| Biology | 1.43 | 0.79 |
| Engineering and Technology | 1.38 | 0.81 |
| Geography | 1.32 | not rated |
| Medicine and Dentistry | 1.27 | not rated |
| Therapy and Counseling | 1.22 | not rated |
| Philosophy and Theology | 1.20 | not rated |
| Fine Arts | 1.12 | not rated |
| History and Archeology | 1.03 | not rated |
| Physics | 1.02 | not rated |
| Building and Construction | 1.00 | not rated |
| Name | Importance | Level |
|---|---|---|
| Speech Clarity | 3.88 | 4.00 |
| Oral Expression | 3.88 | 3.88 |
| Oral Comprehension | 3.88 | 3.75 |
| Speech Recognition | 3.75 | 3.88 |
| Near Vision | 3.12 | 3.38 |
| Deductive Reasoning | 3.12 | 3.00 |
| Category Flexibility | 3.00 | 3.00 |
| Inductive Reasoning | 3.00 | 3.00 |
| Information Ordering | 3.00 | 3.00 |
| Problem Sensitivity | 3.00 | 3.00 |
| Written Comprehension | 3.00 | 3.00 |
| Written Expression | 3.00 | 3.00 |
| Selective Attention | 3.00 | 2.88 |
| Far Vision | 2.88 | 3.25 |
| Visualization | 2.88 | 3.12 |
| Originality | 2.88 | 3.00 |
| Fluency of Ideas | 2.75 | 3.00 |
| Time Sharing | 2.75 | 3.00 |
| Auditory Attention | 2.75 | 2.62 |
| Perceptual Speed | 2.75 | 2.50 |
| Visual Color Discrimination | 2.75 | 2.25 |
| Trunk Strength | 2.75 | 2.12 |
| Memorization | 2.62 | 2.88 |
| Flexibility of Closure | 2.62 | 2.38 |
| Hearing Sensitivity | 2.62 | 2.00 |
| Finger Dexterity | 2.38 | 1.75 |
| Static Strength | 2.25 | 2.12 |
| Multilimb Coordination | 2.25 | 2.00 |
| Speed of Closure | 2.25 | 2.00 |
| Mathematical Reasoning | 2.12 | 2.12 |
| Number Facility | 2.12 | 2.12 |
| Extent Flexibility | 2.12 | 2.00 |
| Arm-Hand Steadiness | 2.12 | 1.88 |
| Dynamic Strength | 2.12 | 1.88 |
| Stamina | 2.12 | 1.75 |
| Depth Perception | 2.00 | 2.00 |
| Gross Body Coordination | 2.00 | 1.88 |
| Gross Body Equilibrium | 2.00 | 1.38 |
| Manual Dexterity | 2.00 | 1.38 |
| Control Precision | 1.75 | 1.12 |
| Rate Control | 1.62 | 0.62 |
| Reaction Time | 1.62 | 0.62 |
| Explosive Strength | 1.50 | 0.88 |
| Wrist-Finger Speed | 1.50 | 0.50 |
| Spatial Orientation | 1.38 | 0.38 |
| Dynamic Flexibility | 1.00 | not rated |
| Glare Sensitivity | 1.00 | not rated |
| Night Vision | 1.00 | not rated |
| Peripheral Vision | 1.00 | not rated |
| Response Orientation | 1.00 | not rated |
| Sound Localization | 1.00 | not rated |
| Speed of Limb Movement | 1.00 | not rated |
Software used
Examples from O*NET data. "Hot" and "in demand" are O*NET flags for technologies often listed in job postings.
- Hypertext markup language HTML hot
- Microsoft Excel hot
- Microsoft Office software hot
- Microsoft Outlook hot
- Microsoft PowerPoint hot
- Microsoft Windows hot
- Microsoft Word hot
- Zoom hot
- Eko
- Email software
- Social media sites
- Web browser software
Where it concentrates
Metro areas ranked by BLS location quotient: the occupation's share of the area's jobs divided by its share of all US jobs. Above 1 means more concentrated than the nation. Metros employing fewer than 100 are left out.
| Metro area | Employment | Location quotient | Median annual |
|---|---|---|---|
| Napa, CA | 1,010 | 31.41 | $50,030 |
| Walla Walla, WA | 280 | 25.64 | $36,510 |
| Santa Rosa-Petaluma, CA | 1,250 | 14.69 | $45,540 |
| San Luis Obispo-Paso Robles, CA | 640 | 12.62 | $44,130 |
| Wenatchee-East Wenatchee, WA | 210 | 10.06 | $38,160 |
| Kennewick-Richland, WA | 450 | 8.39 | $36,510 |
| Santa Maria-Santa Barbara, CA | 460 | 5.49 | $44,520 |
| Charlottesville, VA | 160 | 3.41 | $36,880 |
| Stockton-Lodi, CA | 350 | 2.89 | $38,300 |
| Salem, OR | 230 | 2.88 | $36,330 |